Autumn Accessories inspiration..

'The Codes" Leather clutch/wristlet purse. Beautifully handmade by Village Leathers, London. Available in animal print and classic colours. On the website now and selling fast!

"A Woman makes an outfit her own with accessories - Oscar de la Renta"

I’ll keep this short. I love an accessory. Enhance and breathe new life into an outfit with an accessory especially if you’re not buying anything new or you are a #proudoutfitrepeater

Be it sparkly socks (now there’s an idea), a bit of bling, a snazzy belt, makeup, a hair accessory, a new pair on bins - anything that brings a certain "je ne sais quoi"

I have been searching, sourcing and stalking leather goods suppliers to find just the right company to approach to ask to stock their exquisite product. The importance of local-ish, UK made, also in this case, family-owned, with a great back story here.

-"Still based in London, four lunatics rattle around our creaky Victorian workshop sweeping up pennies that fall out of the fuse box and watering the tomatoes on our shed roof. Being machine addicts, this place looks more like the set from an Evil Dead film than an artists studio." -

What's not to like? Their leather goods are remarkable with strong heritage values at their core. I personally think they are a great find. Gotta celebrate the small wins!

Also new on the website is...

Ju-Zo face coverings and Ginsburg hair scrunchies

Sticking to my zero-waste ethos, I have teamed up with a local Brighton crafter Ju-Zo, who makes use of all remnant pieces of fabric to create handmade functional accessories. Iconic 80's throwback-love it-hate-it's-made-a-comeback hair scrunchie and 3 layer cotton face coverings.

Other newsworthy items...

FREE UK Shipping on all orders - was on orders over £65 now on every order delivered within the UK

Last but not least, I have been tinkering around with tech to add Digital Gift Cards to my Instagram page @hanovastudio and on the website. If in doubt, give the gift of choosing I say!

I have hovered over the publish button for far too long and procrastinated too much over this post. Officially done x

#shopsmallbusinesses #consciousshopping #shopindependent #slowfashion #changingshoppinghabits #chosewell #makeitlast #ethicalfashion #ecofashion #campaignshopindependent

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How the Pandemic has Changed the Way We Shop

Like it or not. Shit is changing

After reading a Business of Fashion piece by Cathaleen Chen, on this topic - I feel a sense of relief that I am potentially part of something that is becoming the norm and how I can keep learning from this.

"From heightened expectations around delivery to a preference for local brands, people are adjusting their consumption habits in the wake of the pandemic. Here’s what retailers should know"

I found the following interesting points worthy of note based on the interviewer's discussion in part, with a media marketing executive from NY

• Less clothing was bought overall since the start of the pandemic, but when a purchase was made it was either a fun little thing that elevated mood or, to support black-owned or woman-owned brands. Trying to make more conscious choices.

• Many consumers have picked up new habits and expectations that will likely stick even after the pandemic subsides. Undeniably, online shopping which experts believe will eclipse brick-and-mortar for good, (interesting) but with this, standards for service and convenience has increased

In times of uncertainty, consumers are looking for good value – and that goes beyond price.

• So the how and where people shop has changed but the 'why' is now changing. The search for value - not just price, is enormous. Consumers are being more mindful about the purchases they are making

• With the panic buying, anxiety-driven phase over - remember in March when toilet paper and pasta were impossible to find? Consumers continue to grasp meaning and purpose as the pandemic lingers on. How this manifests in shopping behaviours could be a diminishing interest in fast fashion and a shift toward quality instead. Some shoppers are using their values to shop, whether its an emphasis on sustainability or racial justice as an example

• Fact: Gen Z consumers care three times more than Boomers about sustainability

Transparency trumps speed when it comes to delivery.

• While fast shipping remains at the top of the list for shopper preferences, many are surprisingly forgiving of brands that can’t match Amazon’s two-day shipping - (Good! For us small businesses we can still follow the same tactics! Keep your customers informed at every step. Make the packaging reusable or easy to recycle. Email the customer when it's coming and get it dropped to the doorstep/safe place option).

Chen goes on to say: At first people had no choice but to shop local. Now, they’re embracing it.

• An unexpected winner of the pandemic is the local, independently owned speciality shop or business.

• The current market favours the consumer now more than ever and with even pickier customers, brands who fail to understand these changes and to meet expectations can lose a shopper for good. This is good news for underdog brands to gain market share. Brands adept at creating an online community, which is more important than ever for brand loyalty as people are spending more time on social media, or smaller, local boutiques better suited to serve the consumer who’s no longer commuting to work.

• Beyond convenience, consumers are opting to shop local to support their communities, numerous recent surveys have found, especially as thousands of small businesses have already shut down in the wake of the crisis.

Building an online community is more important than ever.

“People are no longer browsing the stores but [browsing] Instagram instead"

• Building an online community is an effective way to build brand integrity at a time when consumers are particularly discerning. Investing in this tactic doesn’t require intensive capital or even a team of experts: it’s as easy as creating an Instagram or TikTok account if a brand doesn’t have one yet, and tending to it by hosting live events, posting creative content and collaborating with like-minded labels or influencers. contact us.

#shopsmallbusinesses #consciousshopping #shopindependent #slowfashion #changingshoppinghabits #chosewell #makeitlast

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